What GURPS needs... now

[Shostak]

Originally Posted by Ulzgoroth

Which would be how many products that most people want at most a handful of?

If I understand the implication, it is that this would not be profitable. Maybe, but I don't have that data. Clearly, Pelgrane sees the value in it for their line. I don't play ToC, but I have bought adventures written for it, because writing good mysteries is not my forte and their product hits the spot. Assuming that it goes both ways, if the adventures are good enough, the audience for GURPS-specific adventures is not just GURPS GMs, but any GM, and that is a much larger target client base.

High-value GURPS adventures are consonant with, though distinct from, Trooper6's recommendation of a "prestige campaign book." Both suggestions serve the established GURPS community while providing product that can cultivate new members in a way that more and more and more rules (even Magic 4E Revisited) don't. I think his suggestion of highly visible teaser material designed to interest non-GURPS players is also worthy of consideration.