How to make magic items more common?

[Pluribus]

I am starting a TL4+3 game. Meaning regular tech reached TL4 before magitech took over for the next 3 levels, making it similar to TL7. Given this, one would think that magic items would have replaced many "modern" devices. Such as flying carpets instead of cars.

Trouble is, even using advanced enchanting rules such as the ones found in "Technomancer", the increased income of TL7 PCs, and this handy pricing reference site http://technomancer.jargon-file.org/...ncer4Items.pdf magic items are still prohibitively expensive.

A TL7 PC's starting wealth is $15,000 and all but $3,000 of that is tied up in cost of living. Thing is, even putting puissance +1 on a weapon costs 25,000. Nearly double your starting wealth, and more than eight times your actual spending money.

A one square meter flying carpet that can support 225 lbs will cost $18,000. Even if I inflict a "low ceiling" and restrict it to roads to make it more car-ish it probably still wouldn't approach the price of a smartcar nowadays which would be less than $5,000 GURPs dollars (given the $1 loaf of bread conversion), and has a lot more functionality.

Plus there's a bunch of incidentals. Instead of carrying an umbrella or parasol it would help flavor if people could have magic items that cast "umbrella" or "shade" spells. Trouble is that those would cost $390.

So I feel kinda conflicted. I want magic to be a pretty significant part of society. But I don't want to just tell players to take a weapon with revolver stats and just say it's a glowing crossbow. However, to allow sufficient enchantment to reach the level of basic TL7 equipment I would have to make enchanting dirt cheap. And if I do that how to I justify not skipping right past martial weapons and everybody just carrying giant-fireball wands?

The setting also takes place in a "high magic area" if that helps.