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Old 09-01-2011, 09:32 AM   #4
Phil Masters
 
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Join Date: Aug 2004
Location: U.K.
Default Re: [Toxic Memes] Memetics: rules, power, effectiveness etc.

Quote:
Originally Posted by Jonathan Willis View Post
What is the proper term for a professional user of memetics?
We seem to have settled on "memeticist".

In truth, I'd be happy to see some more tinkering with the rules for memetics in TS. We probably need more consideration of the baseline population state which the memetics campaign is seeking to modulate, and of the inherent appeal of the object, person, or idea which the campaign is keyed to.

On the one hand, if you've got, say, a discontented national population, "This is the strong leader who you're looking for [consciously or not]" can sometimes be astonishingly effective, especially given a charismatic or rhetorically competent leader-figure. And on the other, given an even vaguely typical human population, "Kill your children!" is working against an extremely powerful psychological immune response.
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