Quote:
Originally Posted by beetle496
The conundrum is that a consumer that does just a little market research will quickly find that, for most 4e titles, the SJG posted MSRP for hardcover full color interior books is only about $5 more than softcover B&W POD offering. I think that costs you sales.
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Our choices come down to: Price the titles as we have, or do not offer them in print at all.
Offering those books in color POD would cost too much staff time, which is limited. If we decided to adapt all of the books to work as color POD titles, we would have to stop producing new GURPS works for . . . months? Unsure.
If the demand was there, we would reprint color hardcovers. The numbers show us that B&W POD books, which is what we are currently offering, is the best way to keep the books in print at this time.