Quote:
Originally Posted by nondescript handle
I don't know, "Social Engineering" was focused enough for a 88 page book. And it sold quite well on e23.
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True enough, and you may well be right.
That said, "Social Engineering" has some exotic name attraction (tied into hacker-lingo, and all that); was written by Bill Stoddard, a writer of proven and frequent GURPS value; and deals with a topic that's both complex and (often, not always) less familiar to RPG players.
"Adventure Design," on the other hand, is an area of expertise where gaming tinkerers, of the sort GURPS tends to attract, are likely to feel far more comfortable and competent. Sure, you can always find folks humble and open enough to admit that they're always keen to learn new tricks of the trade -- and GURPS has those people, too, in spades. But "how to" books, to my limited knowledge, sometimes have trouble selling if they address topics viewed as relatively simple yet are pitched at a relatively informed audience.
Of course, the solution might be a somewhat broader and more evocative title. "Bringing the World to Life" or "Worlds of Detail", in the fantasy/historical track? That covers adventure design, particularizing NPCs, handling devious plots, introducing weird cultural features, and so on.