[Fred Brackin]

The deciding factor won't be the degree to which any social interaction-affecting thing is natural or un-natural it'll be whether or not it's undesirable, coercive or just annoying.

For example, un-moderated human-to-human major financial transactions are probably exceedingly rare in the TS world. You can already get all sorts of computer-based assistance in the buying of cars, homes or even just the booking of trips and accommodations. TS people will indeed be minimizing financial predators ability to use memetic techniques (old-style or new style)on them.

I think it's canon that you can already face criminal prosecution and civil liability for improper use of memetics. Even today many ...let's call them "aggressive" uses of proto-memetics can result in fraud charges and lawsuits. So the idea that the use of pheromones or airborne nanodrugs would go unregulated is unlikely.

It's one of the TS settings thematic underpinnings that it isn't the "Wild West" for _anything_ on Earth and its' closer suburbs. You've got to go farther out for that sort of thing. Cyberprep v. cyberpunk.

There may be distinctions based on degree of effectiveness. Fast Talk at 12 and conventional cologne may be in the same categories. a nanodrug that didn't do much and/or work very often might be similarly unregulated. Someone who'd managed to get his Fat talk up to 20 might find his use of it quite regulated. It might even need to be a Secret and used with appropriate caution.